Sociální Média

Sociální média, or social media, refer to digital platforms and tools that facilitate the creation, sharing, and exchange of user-generated content. They enable individuals and communities to interact, communicate, and engage with each other through various forms of media, including text, images, videos, and audio. Social media platforms include websites and applications such as Facebook, Twitter, Instagram, LinkedIn, and TikTok, among others.

The defining characteristics of social media include user participation, the ability to produce content, and the creation of networks and communities. Users can follow, like, comment on, and share content, fostering a sense of connectivity and interaction. Social media is widely used for various purposes, including personal expression, marketing, information dissemination, and networking. It has transformed how information is shared and consumed, impacting communication, social interactions, and public discourse.